Alethea’s CEO, Lisa Kaplan, took the mic on Bloomberg News to discuss challenges retailers face during their most critical time of year – the holiday season – particularly in the wake of an election cycle, as they grapple with online misinformation and disinformation. From politically driven boycotts to the manipulation of algorithms, Lisa shed light on some of the most pressing trends and obstacles, offering a timely and essential discussion for any brand or retailer navigating today’s online landscape.
Watch the full interview here, starting at 1:37:20: https://www.youtube.com/watch?v=bXDKEpJ16TQ&t=5843s
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