Retail & Consumer Packaged Goods (CPG)
Alethea equips retail & CPG leaders with the narrative intelligence to anticipate and manage risks before they escalate.

Early Warnings on Narratives That Matter
Alethea surfaces early warnings of online narratives that may translate into regulatory pressure, protest activity, or financial disruption. We give retail & CPG leaders a clear view of emerging risks across both social and economic fronts, so you can take preemptive action to protect brand trust and market stability.

Distilling Insight from Noise

Evolving Support for Uncertain Times

Seamless Integration to Your Operations
Purpose-Built Digital Risk Management for Retail & CPG Leaders
For retail and CPG leaders facing mounting pressure from global policy shifts, economic uncertainty, and public scrutiny, Alethea delivers early warning and deep insight on emerging risks to support confident decision-making in a volatile world.
Critical Threats
Alethea Helps You
Critical Threats and Their Risks/Harms

Calls for In-Person Disruption & Protests
Alethea Helps You
- Monitor threat group activity and narrative evolution across platforms
- Coordinate proactive threat mitigation with security, legal, and law enforcement teams

Politicization
Alethea Helps You
- Protect neutrality with clear messaging
- Monitor emerging political narratives
- Prepare for backlash
- Utilize data for productive engagement with lawmakers

Brand Boycotts
Alethea Helps You
- Pre-bunk misinformation
- Detect inauthentic activity and coordination
- Prepare data-driven responses to address public concerns
- Deploy counter-messaging

Weaponization of Real Events
Alethea Helps You
- Spot distortions early
- Prepare proactive messaging
- Utilize data to engage press & stakeholders

Coordination & Amplification
Alethea Helps You
- Distinguish organic and inauthentic patterns
- Report bot activity and violations of platform policies for takedowns
- Manage media response
Why Alethea
Discover how Alethea works—from the intelligence behind our platform to the experts who guide our approach. Learn about our methodology, the outcomes we drive, and the recognition we’ve earned along the way.